Meet the Team
Lauren Foster
Marketing Advisor
Lauren Foster is a brand strategist and human-centred AI consultant, where she leads with a systems mindset, deep user empathy, and a passion for making technology genuinely useful. She specializes in helping small business owners adopt AI in ways that benefit customers, employees, and the business itself.
Lauren designs content strategies and marketing systems that help organizations show up consistently and authentically across every platform, drawing on her UX background to keep the customer experience at the centre of every decision. She also advises on brand positioning and digital product direction, translating strategy into systems teams can actually run.
She brings nearly 20 years of experience spanning brand strategy, UX, and e-commerce product management. Lauren is a certified AI leader and certified product manager. Based in Calgary and a dual citizen, she works with businesses remotely across North America.
As Marketing Advisor with Foster Health, Lauren guides content strategy and marketing systems — helping the practice show up with the same clarity and consistency she brings to every brand she works with.
Precious Izuka
Executive Assistant
Precious Izuka is an executive assistant and operations specialist who makes sure every client interaction with Foster Health is smooth, responsive, and genuinely human. She designs and manages the administrative systems that keep the practice running — scheduling, client communications, documentation, and follow-through — so clients feel well supported from first contact through to program close.
She brings three years of experience across operations and administrative management, with a focus on building repeatable processes that reduce friction for both clients and the team. Precious is the person who anticipates what's needed before it's asked for and keeps the small details from slipping.
As Executive Assistant with Foster Health, she supports Eileen in day-to-day operations — ensuring she can focus on delivering and empowering people to build sustainable health habits.
Strategic Advisors
Barbara Pedersen
Facilitation and Community Advisor
Barbara Pedersen is a Certified Professional Facilitator who brings focus, fervour, and fun to helping people work well together. For more than 30 years through her company, Barbara Pedersen Facilitation Services Inc., she has designed and facilitated engaging processes that help groups have meaningful conversations, explore different perspectives, make effective decisions, and turn ideas into practical action.
Barb works collaboratively with clients to understand what they want to accomplish and designs processes that fit their people, purpose, and circumstances. Her experience spans the non-profit, government, corporate, and community sectors and includes strategic and business planning, team development, project planning, partnerships and collaboration, and community and stakeholder engagement.
Barb is a Certified Professional Facilitator with the International Association of Facilitators (IAF) and brings extensive facilitation and adult education training to her work. She holds a B.A. in Recreation Administration and is certified in the Better Teams Model and trained through International Association of Public Participation (IAP2).
As Facilitation & Community Advisor with Foster Health, Barb designs and facilitates the group experiences behind Foster Health's programs — helping participants engage fully and learn from one another.
Callum Tyrrell
Strategy and Transformation Advisor
Callum is a healthcare executive and strategic advisor with more than 20 years of experience helping organizations lead meaningful sustainable change. Drawing on a career that spans frontline mental health practice, executive leadership, and health system transformation across multiple continents, he brings a unique ability to understand change from the perspective of individuals, teams, organizations, and systems.
Callum has partnered with leaders across community, provincial, and international settings to improve quality, strengthen partnerships, and design practical solutions to complex challenges. His work integrates strategy, organizational development, quality improvement, behaviour change, and implementation, helping organizations translate ambitious goals into measurable outcomes.
Known for building trusted relationships and navigating complexity with curiosity and pragmatism, Callum helps leaders align perspectives, foster psychological safety, and create the conditions for lasting improvement. His experience working with diverse populations and multidisciplinary teams has shaped a deep appreciation for the human factors that underpin successful change.
As Strategy & Transformation Advisor with Foster Health, Callum supports organizations in strengthening leadership, advancing system improvement — building the capability to achieve sustainable impact through evidence-informed, people-centred approaches.
Tricia Wilkerson
Healthcare Quality Advisor
Tricia is the Director of Integrated Care at Amplify Care, where she leads with strategic vision, practice facilitation expertise, and a passion for effective training. She specializes in integrating care pathways through collaboration, helping teams streamline clinical workflows and improve patient access and experience.
Tricia designs and delivers quality improvement initiatives that help healthcare teams adopt digital health solutions effectively, drawing on her facilitation background to help people work smarter, not harder. She also manages partner relationships, and project execution, driving initiatives that align with strategic goals across the care continuum.
Her achievements include advancing digital health programs like eReferral systems and virtual care, and leading a quality improvement project that reduced COPD readmissions from 28 percent to 15 percent. She is a Certified IHI Improvement Advisor, Lean Six Sigma Green Belt, and holds IFIC's Certification in Integrated Care. Tricia serves on the boards of the Huron Perth Healthcare Alliance and ONE CARE.
As Healthcare Quality Advisor with Foster Health, Tricia supports strategic planning for growth and quality standards — helping the practice scale with the same rigour she brings to health system integration.
Building Possibility Together
Since our inception, we have advanced organizations across sectors by pairing strategic insight with disciplined execution.